Make sure your website is secure and safe with the help of an SSL certificate. An SSL (Secure Sockets Layer) certificate is a digital certificate that authenticates the identity of a website and encrypts information sent to the server using SSL technology, basically, it prevents dodgy hackers from gaining your bank card details or personal details when you are inserting them into a website.
Websites that have an SSL certificate installed will soon benefit from higher rankings and websites that don’t have an SSL certificate installed will see their rankings drop.
Most web hosting companies provide FREE shared SSL certificates called Let's Encrypt, but if you are running an e-commerce store and taking payments on your website we would recommend purchasing your very own SSL certificate instead.
An SSL certificate will provide your website with trust and extra security and these are the main reasons why Google have decided to make it a ranking factor.
If you would like to know more about getting an SSL certificate installed on your website then drop us a line on 0428 362 777.
Want to know more ways on how you can get better Google rankings? Download our 15-Point Website Improvement Check List.
About the Author
I am Che the founder and owner of CheDesigns. I started the business in Albany, Western Australia over 5 years ago with an aim to make professional website design cost effective to small businesses and to equip them with the education and tools they need to succeed online.
I am passionate about all things tech and internet related and can be found browsing the net at strange times of the day and night! I hope you find something of interest that will help your small business online.